In 2017, Pátria Investimentos – one of the largest alternative asset managers focused on Latin America – created the Terra Verde Group (which in 2020 changed its name to Lavoro) to positively transform the agricultural input distribution sector in the region.
The agriculture inputs industry consolidation and the growing sophistication of farmers demand a new type of distributor. Lavoro has a unique value proposition for both clients and suppliers which have been designed to meet the new standards of modern distribution.
Our strategy is based on four key differentiation pillars: Extensive Presence in most relevant markets in Latam, Business Strength based on solid financial position and risk management capabilities, mutual Trust with our business partners (clients and suppliers) and drive to pursue Innovation in distribution including technology and digital platforms.
Our mission is to serve farmers in Latin America, providing inputs and services throughout their production cycle.
Our vision is to become the best agricultural inputs distribution company in Latin America, through the consolidation of the distribution market and a unique value proposition for our partners.
Our values are:
- Ethical behavior
- Ownership / Sense of urgency
- Association and team spirit
- Client orientation