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Lavoro, the largest distributor of agricultural inputs in Latin America, will promote the Cine Lavoro project from June 2 to 5, 2022, in the city of Sorriso, in the state of Mato Grosso.  The action has the support of the City Hall and is part of a series of cultural, sports and social initiatives that the company is supporting in 2022, with tax waiver resources via incentive laws.

The event is expected to receive an audience of 250 guests per session. Admission will be free and tickets will be distributed from 3 p.m. onwards, before the exhibitions. Each person will be able to pick up up to four tickets, each of which will entitle them to a popcorn and soda combo, ensuring an open-air cinema atmosphere and lots of fun for the whole family.  

“All the initiatives that the company supports are focused on strengthening Lavoro’s relationship with the communities where it operates, promoting local social and economic development and the inclusion of vulnerable people”, explains Monique Cardoso, Sustainability Manager at Lavoro, responsible for projects related to social responsibility and the promotion of culture and sport.

The Lavoro group owns three resellers of agricultural inputs in Sorriso. In addition to Cine Lavoro, the company invested in the city’s Childhood and Adolescence Fund, and in other municipalities in Mato Grosso. In the region, the company also supports centers of the Traditional Shotokan Karate-Do project (Cuiabá and Várzea Grande) and initiatives of the Elderly Fund (Campo Verde).

Schedule

Evening and afternoon sessions are planned, and all films are appropriate for all ages. The following showings will take place:

  • June 2nd (Thursday, 8pm) – The Lion King
  • June 3rd (Friday, 8pm) – Aladdin
  • June 4th (Saturday, 5pm) – Frozen II
  • June 4th (Saturday, 8pm) – “Minha mãe é uma peça III”
  • June 5th (Sunday, 5pm) – Frozen II
  • June 5th (Sunday, 8pm) – Beauty and the Beast

Service:

Date: From June 02 to 05, 2022

Place: Praça das Fontes – Rua das Orquídeas – Centro Norte, Sorriso (MT)

Social responsibility, promotion of Brazilian culture and sport 

In 2022, Lavoro is allocating around BRL 1.85 million in funds from tax waivers via incentive laws to 22 cultural, sportive and social initiatives, such as municipal funds to support children, adolescents and the elderly, in addition to sponsoring sporting and cultural events.

The actions are taking place in approximately 30 Brazilian municipalities, located in the states of São Paulo, Paraná, Mato Grosso, Mato Grosso do Sul, Rondônia and Goiás, regions in which Lavoro operates through its investees.

The initiatives are divided into four pillars:

  • CULTURE. Sponsorships will include: two concerts and a drama festival; youth training programs in arts and photography, folklore and sustainability; research on regional food culture; and a film project. 
  • SPORT. Incentives will be granted to: inclusion and after-school activities for children and youth; a major sporting event; and a training plan for high-performance athletes.
  • CHILDHOOD AND YOUTH. Municipal funds meant for research on child health, social inclusion and after school activities will be increased, and resources will be invested to strengthen public policies in education and assistance.
  • THE ELDERLY. Entities that provide health care and promote community activities for the public with ages over 55 and homes for the elderly will both receive financial support.

About Lavoro

Created by Pátria Investimentos – one of the largest alternative investment managers focused on Latin America – in 2017, Lavoro’s purpose is to positively transform the agricultural input distribution sector. A positive transformation thanks to the SOLIDITY that Lavoro has in its DNA. Thanks to the widespread PRESENCE in strategic cities and regions for agriculture. Thanks to the standard of quality, CURRENTNESS and services that our employees seek to improve every day. And thanks to the TRUST that we insist on obtaining from farmers so that they can lead and solidify their growth, which is so essential for the world. For more information, visit our official channels: websiteLinkedInFacebookInstagram and YouTube. 

Press Information:

Hill + Knowlton Brasil(LAVORO)

Gisele Gomes | + 55 11 99103-0946 

Thiago Salles | +55 11 95602-8627[email protected]